EcoPrint techniques are many, but most involve using fresh plant material, along with heat and moisture, under a form of pressure, all used to squeeze color from plants. 

The resulting color given is not usually as it appears when looking at the plant, and with flowers especially, is often very different.
Part of the process includes surprise.
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Ecoprints are ghost prints, ethereal and otherworldly,
plants made real, alternate plant selves 
hiding in plain sight, released.
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Magic